L’Or de Jean Martell Cognac In Dragon Rouge Packaging
July 2nd, 2009 by Simon Salt
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Martell Cognac, one of the most prestigious of the major Cognac houses, has selected Dragon Rouge to create the packaging design for the new L’Or de Jean Martell cognac. Dragon Rouge will not only do the packaging design, but also create a narrative about the brand. The L’Or de Jean Martell is a double distillation of the finest eau-de-vie and a wonderful combination of the four finest growths - Petite Champagne, Grand Champagne, Fins Bois and Borderies.
The new bottle is created from pure crystal, in which the liquid is concentrated in a single droplet suspended from an arch festooned by “Martell” arabesques in gold. The stopper boasts graphic elements that include the Martell name. Only 120 bottles of Martell L’Or de Jean Martell are available in the U.S and they retail for $3,600 per bottle. This cognac is a genuine rarity for discriminating connoisseurs.
- Posted in Food
